Social media
Schedule posts to Instagram, Facebook, LinkedIn, TikTok and more.
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- How to add an automatic first comment and hashtag groups to your postsGo to Marketing › Social Planner › New Post › Create New Post, click the # icon to create a named hashtag group (up to 30 hashtags per post) and apply it, and fill in the Follow up Comment field so the planner posts that comment right after the post goes live.
- How to connect TikTok and publish or schedule videos from the Social PlannerGo to Marketing › Social Planner, open settings (gear icon) › Add account › TikTok, sign in to your personal or business account and authorize the connection. Then, under New Post, pick the TikTok account in Post To, upload the video, write the caption, adjust the options and post now or schedule.
- How to connect your social accounts to the Social PlannerIn Marketing › Social Planner, click the gear icon, choose Connect Social, pick the network (Facebook, Instagram, LinkedIn, TikTok, Google…), sign in to it, authorize the connection and choose the page or profile to use.
- How to create a category queue of posts that cycles on its ownGo to Marketing › Social Planner › New Post › Category Queue, pick or create the category, set the publishing days and time slots and click Queue Posts. Posts in that category go out in order and start over when the queue reaches the end. Manage it under Content › Category Queue.
- How to create a recurring social media post (daily, weekly, monthly or yearly)Go to Marketing › Social Planner › New Post › Create New Post, write the post, open the arrow next to Post and choose Schedule Recurring Posts. Set the frequency (day, week, month or year), the days, the date range and the time. The parent post lives under Content › Recurring.
- How to publish Instagram Reels and Stories from the Social PlannerGo to Marketing › Social Planner › New Post › Create New Post, pick your Instagram professional account and, under Content Type, choose Reel (one MP4/MOV video, 9:16, 3 s to 15 min) or Story (up to 10 images or videos, no text). Then post now, schedule, or save as a draft.
- How to schedule a social media postIn Marketing › Social Planner, click New Post, choose the accounts, write your text and add images or video. Then click Schedule, pick the date and time and confirm, or post right away.
- How to schedule many posts at once from a CSV or Excel fileGo to Marketing › Social Planner › New Post › Upload from CSV, download the template (basic or advanced), fill one row per post (24-hour date and time, text, image or video links), upload the file, pick the networks, fix any flagged errors and click Import. Up to 90 posts per file.
- How to see statistics for your social media postsGo to Marketing › Social Planner › Statistics, pick the accounts and the network and see posts, likes, followers, impressions, comments, reach, link clicks and top-performing posts. For the numbers of one specific post, open it from the planner's List view.
- How to send a post to a teammate for approval before it goes liveIn the Social Planner composer, open the arrow next to Post and choose Send Post for Approval: set date and time, pick the approver and leave a note. The approver gets an email and, under Content › Approval, can view, edit, approve (and change the date) or reject with a comment. Once approved, it goes on the calendar.
- What to do when a social media post failsOpen the post marked Failed in the Social Planner and read the error message. Most of the time the account connection expired or lost permissions: reconnect the account in the planner settings with a user who can publish. Other cases (duplicate content, invalid link, daily limit) are fixed by adjusting the post.